A more Sustainable Fashion Future

I was walking down Regents Street last week on my way home from Decor8 book launch and came across a beautifully dressed window with the most amazing dresses for spring. As i looked closer i saw it was H&M, i was like ‘omg’ there were beautiful dresses on show in a glamorous window display without the designer price tag!

H&M Conscious Campaign 2011

H&M latest collection consists of feminine spring pieces made from sustainable materials such as organic cotton and recycled polyester. This is one brand making a more positive impact on the planet. 

{images via: H&M}


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